Asialink Business Academy launches programs on Doing Business in Asian Markets

12 December 2023: The Asialink Business Academy delivered a series of Public Programs on India, Singapore and Indonesia. This year, the Academy has successfully brought together participants from diverse industries, including food and beverage, beauty, skincare and makeup, health and nutritional supplements, and professionals from international education, IT and electronics, and baby and infant product sectors. These participants, from exporters and SMEs to government representatives, convened to sharpen their cross-cultural business acumen.

The sessions offered a deep dive into these nations' societal, contextual, and business cultural characteristics, providing attendees with the insights needed to navigate the subtle complexities of each market. Topics spanned the essential understanding of business culture, with an emphasis on 'the why behind the behaviour'—key business cultural drivers that shape the way business is conducted in these diverse economies.

Participants gained valuable skills, such as raising awareness of cultural drivers impacting business conduct and building an understanding of the business styles in India, Singapore, and Indonesia. These insights are designed to equip professionals with the ability to effectively influence business outcomes and strengthen relationships within these key Asian markets.

The programs received positive testimonials from attendees. One participant remarked on the session focused on India, "Easily one of the best sessions I've ever attended in learning how to practically manage relationships, meetings, and expectations cross-culturally... My key takeaways were the expectations around leadership and hierarchy..." Another attendee, Chris Gawan-Taylor from Spinnaker Run, highlighted the session's execution and the practicality of using local terminology and maps when engaging with Indian businesses.

Michael Murray of Rakumba Lighting praised the presenter for offering "excellent first-hand knowledge of culture," adding that the program provided "valuable insights which we will definitely use in the future." Meanwhile, others reflected on the Indonesian program, noting a newfound confidence in engaging Indonesian businesses and the importance of nurturing relationships and trust in a business setting.

Each session is one step on the pathway to becoming more Asia-capable. Participants left with the knowledge and the practical tools and insights required to navigate and succeed in the complex business landscapes of India, Singapore, and Indonesia.

If you are thinking about entering or scaling your business engagement with Asia, then your investment into understanding the way business is done is essential.

Find out more by visiting https://academy.asialinkbusiness.com.au/ or contacting our team via this link today.