Introduction to E-commerce for Health and Nutritional Supplements in China

China has a long history of prioritising preventative health and well-being. With an increasingly ageing population the Chinese Health and Nutritional Supplements (HNS) e-commerce industry provides a significant opportunity for Australian businesses. 

The worldwide pandemic has transformed the wellness retail market, and more conventional companies are transitioning to e-commerce. Last year, Chinese cross- border e-commerce increased 18.6% year-over-year to AUD411 billion. 

This program is designed for businesses interested in exploring the HNS e-commerce ecosystem in China and what it takes to build an e-commerce presence there. 

Duration: 4 hours (2 x 2-hour sessions) 

Format: Group; online; facilitator-led 

Enquiries: +61 (0)3 8344 4800, academy@asialinkbusiness.com.au 

Course takeaways 

• Accelerate your understanding of China’s e-commerce platforms, consumer preferences and digital landscape focused on the HNS sector. 
• Build export capability to succeed in China’s HNS e-commerce market. 
• Gain access to key Chinese experts essential for navigating HNS e-commerce in China. 
• Enhance your competencies, knowledge, and capabilities to support results with your HNS e-commerce partners in China. 

Who should attend? 

• Exporters 
• ASX-listed organisations 
• Small to medium businesses 
• Professional services organisations 
• Federal, state or local governments