Sales and Marketing in India
How can you sell and market your products (or services) in India? Should you sell online? Should you use an agent? Should you set up a franchise? What are the labelling requirements?
There are many options for getting your products marketed, distributed and sold in the Indian market.
The most common method for Australian businesses seeking to sell and distribute products within India is to use agents and distributors.
Online sales are also becoming increasingly popular due to lower risks and costs than having a physical presence in the market.
Australian businesses are strongly advised to conduct due diligence and careful research, beyond this guide, into the marketing and sales strategies that will best suit their business objectives.
In this section you will find information on the following topics related to sales and marketing in India: